Stephen Allen will represent Senior Portal at SMASH 2018 on October 1 – 3, 2018 in Chicago, IL. This event, which is the leading sales and marketing summit in senior care, represents a targeted opportunity to demonstrate how a resident engagement platform such as Senior Portal can address the demands of a growing population of tech-savvy seniors.
Today’s senior living customer is not the customer of the past, and strategists must stay on top of the latest best practices, tools and insights, or they risk being left behind or outmaneuvered. Technology is particularly important for seniors and their adult children, and it must engage them, both socially and digitally. Life Plan Communities that act upon this understanding are best positioned to support successful aging.